About Us

THE SHIELD OF QUALITY AND SERVICE SINCE 1904

Welcome to the rich legacy of Williams-Boyce Agency, an insurance institution deeply rooted in the heart of Amarillo, Texas, since its establishment in 1904 by George Williams. Steeped in history, the agency thrived alongside the flourishing city of Amarillo, diversifying its customer base to serve a myriad of businesses. Specializing in property and casualty lines of insurance, Williams-Boyce Agency continues its tradition of excellence, representing a distinguished array of insurance companies and pledging to serve its customers with professionalism, timeliness, and courtesy.

Our Story

The Williams-Boyce Agency of Amarillo, Texas was established by George Williams in 1904. Williams was an easterner who came to the Texas Panhandle at the beginning of the 20th Century to be near the dry air of the Texas Panhandle and participate in the initial growth of the frontier.

After World War I, John Kirkpatrick Boyce, Senior returned to his hometown of Amarillo, Texas as a war hero (Boyce was awarded a silver star for his gallant service in action). John Boyce was employed by Mr. Williams upon his return and became a partner in 1925. Upon Williams’s death in the 1930’s, Boyce became the managing partner of the business. John Boyce, Sr. served as President of the Texas Association of Insurance Agents (now known as the Independent Insurance Agents of Texas) in 1933.

The City of Amarillo, Texas was founded in 1886. Since that time, Amarillo has witnessed substantial growth in its population and in the number of successful businesses operating in the city. Williams-Boyce Agency has thrived on this expansion. Throughout its history, Williams-Boyce has served the insurance needs of many large and growing businesses and the people involved in those businesses. Williams-Boyce attributes its longevity to a concerted effort to diversify its customer base among business types and the various companies serving those customers.

In 1951, John Kirkpatrick Boyce, Jr., a graduate of the United States Military Academy at West Point and the Wharton School of Finance returned to Amarillo to work with his father at the Williams-Boyce. His younger brother, Jim Boyce, a graduate of The University of Texas at Austin and a former Navy pilot, became a part of the agency in 1962. In more recent years, John’s sons Peter and William, both graduates of The University of Texas at Austin, have returned to Amarillo and become partners in the agency. As Williams-Boyce Agency entered the 21st Century and celebrated its centennial in 2004, the Williams-Boyce Agency partnership consists of John, Peter, and William Boyce. This partnership remains the same today.

Although Williams-Boyce Agency is capable of writing all lines of insurance, Williams-Boyce primarily specializes in the property and casualty lines of insurance such as commercial property, commercial automobile, commercial casualty, contract surety, as well as personal lines such as homeowner and personal auto policies.Williams-Boyce has represented most of the major U.S. based insurance companies throughout its history including: Maryland Casualty; Continental; Royal; Travelers; Reliance among others. Today, Williams-Boyce represents a broad array of insurance companies including: Amtrust, Chubb, Foremost, The Hartford, The Hartford Steam Boiler, Insurors Indemnity, Liberty Mutual, Markel, National Summit, RLI Surity, Safeco, Travelers, Union Standard Insurance Company, Utica National, Zurich Financial Services Foremost, as well as other established national carriers and managing general agents.

Williams-Boyce Agency, LLP is committed to serve the insurance needs of its customers in a professional, timely, and courteous manner. As the logo states: Williams-Boyce Agency has been the “Shield of Quality and Service Since 1904”.